Chinese restaurants in USA suffer from coronavirus
Over 50 percent of Chinese restaurants with a take-away focus in the USA have already closed their doors in the wake of the coronavirus pandemic. And this, although they offer take-away and delivery. This is the result of a survey by the Californian marketing company Womply.
For its survey, Womply investigated the closure rates of restaurants that traditionally generate a large part of their turnover with take-out and delivery. In total, the company evaluated around 400,000 credit card transactions from 1st of March 2020. Restaurants that had no transactions for three full days were considered closed.
According to Womply, around 19 percent of all restaurants whose business model relies heavily on the sale of food outside the home have closed at this time. However, no other category of restaurant is affected as much as Chinese restaurants. More than half of them (55%) do not have credit card transactions. By comparison, Indian restaurants and sandwich/deli concepts are significantly less affected, with closure rates of 27 and 26 percent respectively in second and third place.
In the evaluation of the closure rates of international cuisines and dine-in restaurants in recent weeks, restaurants with Chinese cuisine were also in the lead with 55 percent. Other Asian cuisines, including Japanese and Vietnamese restaurants with a closure rate of 40 and 39 percent respectively, occupied the places behind. In contrast, the closure rates were significantly lower for chicken and pizza concepts. In the delivery and take-away restaurant segment, only 7 and 11 percent of these restaurants closed during the period under review.
Fear towards Asians
The problem with this is that, as the food magazine “Eater” writes, this would not have to be the case at all. Because the fears and resentments towards Chinese people and their restaurants are unfounded – and are based on false information. Many rumors that are detrimental to business are also spreading through social networks. But since the virus has spread in China, Chinese people are suffering worldwide. The insecurity that many people are feeling right now is a breeding ground for exclusion and racism.
China restaurants experienced a similar situation as early as 2003, when the SARS virus broke out in Asia – just like today, Chinatowns had to deal with fewer customers and therefore less turnover. So what can we do better today? Eater” advises not to let yourself be driven crazy – and to inform yourself better. In Boston, for example, the mayor visited Chinatown in 2003 to dispel public fear. Perhaps it is time for US politicians to go to Chinatown for dinner.